# Build or evolve a Conversational AI experience | Conversation Design Institute

> Build a new Conversational AI experience or evolve one you already have: migrate it, scale it across markets, take it to the next level. Conversation Design Institute puts expert hands on the build, getting it right end to end.

Source: https://www.conversationdesigninstitute.com/conversational-ai-for-business/build

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# Build or evolve a Conversational AI experience

You want to build a new Conversational AI experience, or evolve one you already have: migrate it, scale it across markets, or take it to the next level. You need expert hands on the build, getting it right end to end.

[ Get in touch ](https://mail.conversationdesigninstitute.com/meetings/conversewithben/bookmeeting) 

![Build or evolve a Conversational AI experience](https://a.storyblok.com/f/323168/1600x1067/834a75c224/building-a-conversational-ai-flow.jpg/m/700x0/filters:no_upscale()) 

## What we build with you

Whether you're starting from nothing or taking an existing assistant further, CDI's experts help you get it right end to end: strategy and roadmap, design and build, implementation, global expansion, and migration. 

[ ready to talk? ](https://mail.conversationdesigninstitute.com/meetings/conversewithben/bookmeeting?uuid=52ae44ec-4bb3-4e1d-b599-35f5dcbd79e3) 

[Agentic Experience Design](https://learn.conversationdesigninstitute.com/course/introduction-to-agentic-experience-design) 

![Agentic Experience Design](https://a.storyblok.com/f/323168/5399x3599/c1b775b4c6/agentic-experience-design.jpeg/m/0x520/filters:no_upscale()) 

### [Agentic Experience Design](https://learn.conversationdesigninstitute.com/course/introduction-to-agentic-experience-design) 

Learn the CDI method for designing AI agents that act responsibly, with governance and trust built in. Right for the agentic era.

[ read more ](https://learn.conversationdesigninstitute.com/course/introduction-to-agentic-experience-design) 

[Strategic support](/conversational-ai-for-business/consulting) 

![Strategic support](https://a.storyblok.com/f/323168/3200x4092/ccbb6ef725/enterprise_support.jpeg/m/0x520/filters:no_upscale()) 

### [Strategic support](/conversational-ai-for-business/consulting) 

We help clients define their North Star and roadmap for their conversational AI initiatives, as well as the value proposition and map out potential cost savings.

[ Read more ](/conversational-ai-for-business/consulting) 

[Design and build AI assistants](/conversational-ai-for-business/consulting) 

![Design and build AI assistants](https://a.storyblok.com/f/323168/5120x2880/06c1b2208a/ai-assistants.jpeg/m/0x520/filters:no_upscale()) 

### [Design and build AI assistants](/conversational-ai-for-business/consulting) 

We plan, design, and build AI assistants for clients without an existing team. We can help you build anything, from a POC to a production-ready, customer-facing product.

[ Read more ](/conversational-ai-for-business/consulting) 

[Implementation support](/conversational-ai-for-business/consulting) 

![Implementation support](https://a.storyblok.com/f/323168/579x409/fd239ba19f/implementation-support.png/m/0x520/filters:no_upscale()) 

### [Implementation support](/conversational-ai-for-business/consulting) 

We can take on any implementation task, from managing training data to interacting with engineers to testing and deployment.

[ Read more ](/conversational-ai-for-business/consulting) 

[Forward-Deployed Experts](/conversational-ai-for-business/forward-deployed-experts) 

![Forward-Deployed Experts](https://a.storyblok.com/f/323168/1600x1067/5a305700b5/forward-deplyed-certified-expert.jpg/m/0x520/filters:no_upscale()) 

### [Forward-Deployed Experts](/conversational-ai-for-business/forward-deployed-experts) 

We place a certified CDI expert inside your team to improve the conversations you already run: working to the CDI Standards and the CDI Method, with the institute behind 

[ ](/conversational-ai-for-business/forward-deployed-experts) 

[Global expansion](/conversational-ai-for-business/consulting) 

![Global expansion](https://a.storyblok.com/f/323168/7429x4953/2f549a9172/global_ai_rollout_cdi.jpeg/m/0x520/filters:no_upscale()) 

### [Global expansion](/conversational-ai-for-business/consulting) 

Planning a multi-market rollout of your AI assistant? You can work with our experts to plan and execute global expansion or set up global governance.

[ Read more ](/conversational-ai-for-business/consulting) 

[Migration support](/conversational-ai-for-business/consulting) 

![Migration support](https://a.storyblok.com/f/323168/5120x2880/20e34d4d43/migration_support_ai_cdi.jpeg/m/0x520/filters:no_upscale()) 

### [Migration support](/conversational-ai-for-business/consulting) 

Planning an AI assistant migration? Our experts help you plan and execute it smoothly, without losing what was working.

[ Read more ](/conversational-ai-for-business/consulting) 

## Before, during, and after the build

[](/conversational-ai-for-business/where-you-stand) 

Find out where we stand 

[](/conversational-ai-for-business/fix) 

Fix something that isn't working 

[](/conversational-ai-for-business/team-capability) 

Build the team's capability 

our standards 

## The CDI Standards Framework

Our assessments aren't a matter of opinion; they're measured against the CDI Standards Framework, our definition of what it takes to get AI conversations right. 

  
The CDI Standards Framework brings together two fundamental perspectives: **People and Organisations**: how individuals grow, and how teams operate; and **Interior and Exterior**: what we believe, and what we build. 

  
Each standard is evaluated through **Four Forces**: Mindset, Skillset, Culture and Systems. 

  
Our thirty-one standards across six domains each have maturity levels, so "good" is defined and your progress is something you can actually see. 

![Six domains, thirty-one standards](/assets/images/components/organisms/standards-framework-systematic/illustration-layer-1.svg) ![Six domains, thirty-one standards](/assets/images/components/organisms/standards-framework-systematic/illustration-layer-2.svg) ![Six domains, thirty-one standards](/assets/images/components/organisms/standards-framework-systematic/illustration-layer-3.svg) 

**Six domains, thirty-one standards** with maturity levels from foundational to leading. 

## Discover our case studies

[Assessing, improving and implementing the building process for a cosmetics chatbot](/case-studies/cosmetics-chatbot) 

![Assessing, improving and implementing the building process for a cosmetics chatbot](https://a.storyblok.com/f/323168/512x512/ad82eeb66d/lipstick.png) 

### [Assessing, improving and implementing the building process for a cosmetics chatbot](/case-studies/cosmetics-chatbot) 

Conversation Design Institute (CDI) was asked to perform a fast track audit. This improved the inter…

Cosmetics

Partner Support / Customer support

[ Read more ](/case-studies/cosmetics-chatbot) 

[Honeybook explores Agentic Experience Design](/case-studies/honeybook-training) 

![Honeybook explores Agentic Experience Design](https://a.storyblok.com/f/323168/665x77/925751431f/honeybook-dark.png) 

### [Honeybook explores Agentic Experience Design](/case-studies/honeybook-training) 

CDI enjoyed hosting a group of talented content and design experts from Honeybook for a one day work…

CRM 

Workshop

[ Read more ](/case-studies/honeybook-training) 

[Boosting Voice AI Performance for Deutsche Telekom](/case-studies/deutsche-telekom) 

![Boosting Voice AI Performance for Deutsche Telekom](https://a.storyblok.com/f/323168/1000x492/56fc01afd3/toppng-com-telekom-logo-b-w-capital-one-logo-white-1000x492.png) 

### [Boosting Voice AI Performance for Deutsche Telekom](/case-studies/deutsche-telekom) 

CDI equipped Deutsche Telekom's mixed team of engineers, business stakeholders, and designers with t…

Telecom

Customer support

[ Read more ](/case-studies/deutsche-telekom) 

[Leading Global HR Services Provider ](/case-studies/global-hr-provider-chatbot) 

![Leading Global HR Services Provider ](https://a.storyblok.com/f/323168/2380x1582/4840248cff/hr-icon-white.png) 

### [Leading Global HR Services Provider ](/case-studies/global-hr-provider-chatbot) 

Conversation Design Institute (CDI) was asked to help redesign the chatbot of a global leader in wor…

HR Services

Chatbot

[ Read more ](/case-studies/global-hr-provider-chatbot) 

[IND embraces Conversational AI as a channel](/case-studies/ind-government-chatbot) 

![IND embraces Conversational AI as a channel](https://a.storyblok.com/f/323168/1654x1654/374ed558a6/ind.png) 

### [IND embraces Conversational AI as a channel](/case-studies/ind-government-chatbot) 

The IND is the Immigration and Naturalisation Service (Immigratie- en Naturalisatiedienst). Their 'c…

Government

Customer support

[ Read more ](/case-studies/ind-government-chatbot) 

[Global Sports Retail Chatbot](/case-studies/sports-retail-chatbot) 

![Global Sports Retail Chatbot](https://a.storyblok.com/f/323168/3841x3178/8cc9ae8e5f/adidas-white-iwth-space.png) 

### [Global Sports Retail Chatbot](/case-studies/sports-retail-chatbot) 

A Forbes 500 sports retail brand launched their customer service chatbot in the US market in 2020\. I…

Retail

Customer support

[ Read more ](/case-studies/sports-retail-chatbot) 

[Migrating Hansgrohe's Chatbot, Hans](/case-studies/hansgrohe-chatbot-hans) 

![Migrating Hansgrohe's Chatbot, Hans](https://a.storyblok.com/f/323168/516x114/b4b7a3b9da/hansgrohe.svg) 

### [Migrating Hansgrohe's Chatbot, Hans](/case-studies/hansgrohe-chatbot-hans) 

The Hansgrohe Group, a leading German sanitation company, is known for its premium brands Hansgrohe…

Utilities

Customer support

[ Read more ](/case-studies/hansgrohe-chatbot-hans) 

[Migrating Trulet’s Chatbot, Trudi](/case-studies/trulets-chatbot-trudi) 

![Migrating Trulet’s Chatbot, Trudi](https://a.storyblok.com/f/323168/147x41/27775ef1ab/trudi.svg) 

### [Migrating Trulet’s Chatbot, Trudi](/case-studies/trulets-chatbot-trudi) 

Trulet, an Australia-based company, created Trudi—an innovative AI chatbot for real estate that enha…

Travel

Customer support

[ Read more ](/case-studies/trulets-chatbot-trudi) 

[Expanding multilingual IVR support](/case-studies/multilingual-ivr-support) 

![Expanding multilingual IVR support](https://a.storyblok.com/f/323168/5760x4818/c00db0b985/ivr-white-with-spacing.png) 

### [Expanding multilingual IVR support](/case-studies/multilingual-ivr-support) 

A leading global provider of cutting-edge software and services, embarked on a transformative journe…

Technology

Customer support

[ Read more ](/case-studies/multilingual-ivr-support) 

[Goodcall’s AI Phone Assistants](/case-studies/goodcalls-ai-phone-assistants) 

![Goodcall’s AI Phone Assistants](https://a.storyblok.com/f/323168/499x127/f3fa6cc0c8/goodcall.svg) 

### [Goodcall’s AI Phone Assistants](/case-studies/goodcalls-ai-phone-assistants) 

Goodcall is a California-based startup that specializes in delivering AI-powered phone assistants th…

Telecommunications

Customer support

[ Read more ](/case-studies/goodcalls-ai-phone-assistants) 

[Healthcare HR Chatbot](/case-studies/healthcare-hr-chatbot) 

![Healthcare HR Chatbot](https://a.storyblok.com/f/323168/5760x3843/c8444c9d06/cross-white-space.png) 

### [Healthcare HR Chatbot](/case-studies/healthcare-hr-chatbot) 

Over the course of two years, CDI worked with one of the world’s leading pharmaceutical companies to…

Healthcare

Chatbot

[ Read more ](/case-studies/healthcare-hr-chatbot) 

[Vandebron’s Chatbot, Mick](/case-studies/vandebrons-chatbot-mick) 

![Vandebron’s Chatbot, Mick](https://a.storyblok.com/f/323168/140x22/6ae8dda10a/vandebron.svg) 

### [Vandebron’s Chatbot, Mick](/case-studies/vandebrons-chatbot-mick) 

Conversation Design Institute worked with Dutch energy company Vandebron to build and launch their c…

Energy

Customer support

[ Read more ](/case-studies/vandebrons-chatbot-mick) 

[Vodafone’s Virtual Assistant, TOBi](/case-studies/vodafone-tobi-assistant) 

![Vodafone’s Virtual Assistant, TOBi](https://a.storyblok.com/f/323168/493x494/5fb37f832a/vodafone-white.svg) 

### [Vodafone’s Virtual Assistant, TOBi](/case-studies/vodafone-tobi-assistant) 

Vodafone Group Plc, Europe’s largest Mobile and Fixed Network Operator, serves over 300 million mobi…

Telecommunications

Customer support

[ Read more ](/case-studies/vodafone-tobi-assistant) 

[HP’s Virtual Assistant](/case-studies/hp-virtual-assistant) 

![HP’s Virtual Assistant](https://a.storyblok.com/f/323168/250x251/646abfb7cf/hp.svg) 

### [HP’s Virtual Assistant](/case-studies/hp-virtual-assistant) 

HP Inc. is a technology company that believes one thoughtful idea has the power to change the world.…

Technology

Customer support

[ Read more ](/case-studies/hp-virtual-assistant) 

## Start the conversation

Ready to get it right? Tell us what you're building. 

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## FAQs

### Can you migrate our existing assistant?

Yes; we plan and execute migrations, and have done it without losing what was working.

### Can you build from scratch, or only improve an existing assistant?

Both; from a proof of concept to a production-ready, customer-facing assistant, or evolving one you already have.

### Can you help us scale across markets and languages?

Yes; multi-market rollout and multilingual expansion are core, including setting up global governance so quality holds as you scale.

### Are you tied to a particular platform?

No; we're technology-agnostic and work across declarative and generative stacks, so you're not locked into our tooling. Choosing between platforms? See our [guide to Conversational AI platforms](/topics/vendor-platforms).

## What do you want to do?

[](/conversational-ai-for-business/where-you-stand) 

Find out where we stand 

[](/conversational-ai-for-business/fix) 

Fix something that isn't working 

[](/conversational-ai-for-business/team-capability) 

Build the team's capability 

[](/conversational-ai-for-business/up-to-speed) 

Get up to speed at my own pace