# Continuous Assessment | Conversation Design Institute

> A standing quarterly read: a workshop with your leads and a re-score of your priority standards against your Comprehensive baseline. Maturity you manage, not something you measure once.

Source: https://www.conversationdesigninstitute.com/conversational-ai-for-business/continuous-assessment

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CDI Assessments

# Continuous Assessment

A standing quarterly read

Your priority standards re-scored each quarter against your Comprehensive baseline. Maturity becomes something you manage, not something you measured once.

[ Get in touch ](/contact) 

[ All assessments ](/conversational-ai-for-business/assessment) 

## The Continuous Assessment

Find out what's wrong. Then keep it right.

  
A Comprehensive Assessment tells you where you stood on the day. Continuous tells you whether you are moving. Each quarter CDI runs the cycle again on the standards that matter most, so the roadmap stays honest and the gaps get closed rather than rediscovered.

### Get in touch

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### What we do

Each quarter: a workshop with your leads and a re-score of your priority standards against your Comprehensive baseline.

### What you get

A quarterly scorecard showing movement against the baseline, standard by standard, and a roadmap kept current: what closed, what slipped, what to put right next.

### Who it's for

Organisations that have completed a [Comprehensive Assessment](/conversational-ai-for-business/comprehensive-assessment) and want the roadmap kept on track, quarter by quarter; leaders who need to show progress, not just intent.

### How it runs

On a quarterly cycle, for as long as it is useful. The readout goes to the people who own the roadmap, so the score and the decisions sit in the same room.

### Get in touch

By submitting this form, you agree to CDI processing and storing your data as described in the [privacy statement](/privacy). 

Submit 

Form submitted

Thanks, we’ll be in touch soon.

## Why work with CDI

### Value-driven outcomes

Our goal is to show organisations a clear pathway towards achieving their business goals and maximising ROI.

### Proven methodology

The CDI Standards Framework is grounded in years of experience training and building successful conversational AI teams at scale.

### Tangible and actionable

Our clients trust and return to us because we deliver them prioritised, practical, and tailored recommendations.

### Trusted experts

Our people have served a wide variety of industries and clients, from startups to Fortune 500 companies.

“After working with more than 100 enterprises I started to see the patterns that I knew we could codify.  
  
That system ultimately became the CDI Standards Framework” 

![](https://a.storyblok.com/f/323168/53x53/ce16bcd575/hans.png/m/100x0/filters:no_upscale())

Hans van Dam

CEO, Conversation Design Institute

![](https://a.storyblok.com/f/323168/4246d8bb45/continuous-assessment-brochure-cover-1600x900.png/m/800x0/filters:no_upscale()) 

The Continuous Assessment in detail: how the quarterly cycle runs, what gets re-scored, and how the readout keeps the roadmap current. Submit the form and we'll email you the Continuous Assessment brochure.  
  
**Must read for:** Heads of CX and Digital, Conversational AI leads, Programme owners, anyone accountable for a roadmap

## Download the Continuous Assessment brochure

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## Put it right between readouts

The quarterly score shows what moved. Consulting is how you move it: CDI experts working the roadmap items in priority order with your team, so the next readout shows the difference. 

[ Explore Consulting ](/conversational-ai-for-business/consulting) 

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## Other CDI assessments

[](/conversational-ai-for-business/light-assessment) 

Light Assessment: a fast first read on where you stand 

[](/conversational-ai-for-business/focused-assessment) 

Focused Assessment: the standards that matter most, scored in full 

[](/conversational-ai-for-business/comprehensive-assessment) 

Comprehensive Assessment: a full, evidence-verified read 

[](/conversational-ai-for-business/conversational-capital-assessment) 

Conversational Capital Assessment: what your conversations are worth 

## Trusted by global brands

![](/assets/images/brands/black/t-mobile.png) 

![](/assets/images/brands/black/natwest.png) 

![](/assets/images/brands/black/optum.png) 

![](/assets/images/brands/black/jp-morgan.png) 

![](/assets/images/brands/black/vodafone.png) 

![](/assets/images/brands/black/kpn.png) 

![](/assets/images/brands/black/t-mobile.png) 

![](/assets/images/brands/black/natwest.png) 

![](/assets/images/brands/black/optum.png) 

![](/assets/images/brands/black/jp-morgan.png) 

![](/assets/images/brands/black/vodafone.png) 

![](/assets/images/brands/black/kpn.png) 

![](/assets/images/brands/black/t-mobile.png) 

![](/assets/images/brands/black/natwest.png) 

![](/assets/images/brands/black/optum.png) 

![](/assets/images/brands/black/jp-morgan.png) 

![](/assets/images/brands/black/vodafone.png) 

![](/assets/images/brands/black/kpn.png) 

## Work with us

Our experts help brands design, build, and maintain AI assistants that work. If you want to hit the ground running, or need help scaling your team, get in touch.

[ Get business support ](/contact) 

## What do you want to do?

[](/conversational-ai-for-business/fix) 

Fix something that isn't working 

[](/conversational-ai-for-business/build) 

Build or evolve a Conversational AI experience 

[](/conversational-ai-for-business/team-capability) 

Build the team's capability 

[](/conversational-ai-for-business/up-to-speed) 

Get up to speed at my own pace 

## FAQs

### Do we need a Comprehensive Assessment first?

Yes. Continuous measures movement against a Comprehensive baseline; without one there is nothing to measure against. If you haven't done [Comprehensive](/conversational-ai-for-business/comprehensive-assessment) yet, that is the place to start.

### What gets re-scored each quarter?

Your priority standards: the ones the Comprehensive roadmap put at the top. The rest of the 31 are not forgotten, but the quarterly cycle concentrates on where the work is.

### How is this different from running Comprehensive again?

Comprehensive is a full, evidence-verified read of everything; it is the baseline. Continuous is lighter and more frequent: a workshop and a re-score of the standards that matter, often enough that the roadmap stays true to the assistant you are running now.

### What if nothing has moved?

Then that is the finding, and it is worth knowing in a quarter rather than a year. The readout says which items stalled and why; [consulting](/conversational-ai-for-business/consulting) can take the stalled items if your team needs capacity.

## Resources

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Case studies

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