# Conversation Design Certificate | CDI’s CxD 2 Certification

> Craft compelling conversational experiences with our CxD 2 Certificate. Master the art of writing engaging dialogue, defining brand voice, and optimizing conversation flows. Advance your career as a skilled conversational copywriter.

Source: https://www.conversationdesigninstitute.com/courses/conversation-designer/cxd2

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Certificate

# CxD2 Certificate in Conversation Design

![CxD2 Certificate in Conversation Design](/assets/images/icons/certificate/conversation-designer-second.svg) 

The CxD 2 Certificate validates your expertise in crafting compelling conversational experiences. Demonstrate skills in writing captivating dialogue, defining brand voice, and optimizing conversation flows. This industry-recognized credential helps you advance in conversational AI, chatbot design, and AI assistant development.

**Exam time:** 50 minutes

[ View certificate details ](https://learn.conversationdesigninstitute.com/course/conversation-designer-certification-2) 

How it works: subscribe to the Course Plan to learn the modules, then buy this certificate ($499) to take the exam and get certified. You can also take the exam on its own. [View syllabus](/resources/download/cxd-2-syllabus).

## Certificate details

Exam duration

50 minutes

Retake

1

Format

online

Language

English

## Certificate

CXD2 

## Backed by

AI Tech companies

Global consulting firms

Global organizations in Finance, CS, Health, Government, Telco, Energy

15K 

Active Students

1.6K 

Certified professionals

78 % 

Average score

## Chapters

[About ](#b4cb9dee-383a-4b7d-a2d4-5ee8e49cf876) [Skills ](#a48901e5-cc26-4096-a1b2-46daecae4cc1) [Who is this certificate for ](#8a71d297-09e1-491e-9130-b90c3f730676) [Why get certified ](#478f1ff8-9875-41b2-aa43-99ab22d5ecb4) [About the Exam ](#132208b4-3080-47d3-9842-2df011b477f9) [Explore the Syllabus ](#feaa7457-de89-4a49-ad7d-05bd6672e744) [Reviews & Testimonials ](#94dc6bd1-b3eb-481d-86ed-2791dfe27a6a) 

[ Download syllabus ](/resources/download/cxd-2-syllabus) 

[ More about the certificate ](https://learn.conversationdesigninstitute.com/course/conversation-designer-certification-2) 

Pass the certificate exam and earn an industry-recognized certification that validates your expertise in Conversation Design.

## About

This certificate shows that you know how to turn words into resonating dialogue, with an emphasis on personality, psychology, and the expert rewrite. You know how to support the conversational team and take [conversation design](/topics/conversation-design) to the next level.

## Skills and competencies this certificate demonstrates

With the CxD 2 Certificate, you demonstrate expertise in:

- Motivational design: Applying conversational techniques to increase user engagement and drive desired actions.
- Bot Personality development: Crafting engaging bot personalities that are consistent, authentic, and enjoyable for users.
- Compelling dialogue writing: Creating high-quality, user-friendly conversational copy that is clear, concise, and effective.
- Conversational strategy: Developing and implementing strategies for effective and engaging conversational experiences.

## Who is this certificate for?

The CxD 2 Certificate is ideal for those who:

- Craft conversational experiences: This includes copywriters, content strategists, and anyone involved in writing for chatbots, voice assistants, or other conversational interfaces.
- Want to enhance their conversational writing skills: Professionals looking to improve their ability to write engaging, user-friendly, and effective dialogue.
- Desire a strong foundation in motivational design: Individuals who want to learn how to use language to influence user behavior and drive desired outcomes.
- Work within a conversational AI team: Those who collaborate with Conversation Designers, AI Trainers, and other stakeholders to create exceptional conversational experiences.

## Why should you get certified?

The CxD 2 Certificate elevates your career as a conversational copywriter. It demonstrates your mastery of crafting compelling and engaging dialogue, defining brand voice, and optimizing conversation flows. This valuable credential sets you apart from the competition, enhances your employability, and positions you for success in the exciting field of conversational AI.

## About the exam

The CxD 2 Certificate exam evaluates your understanding of conversational copywriting principles through multiple-choice questions. The exam typically takes around 75 minutes to complete, and a score of 70% or higher is required to pass. You have one opportunity to retake the exam if you do not pass on your initial attempt.

### What training is necessary for this exam?

Here’s a list of the modules you should complete before taking this exam. Please be aware that for access to these modules you need the CDI Course Subscription Plan. The exam leading to the CxD 2 certificate validates you as having a solid understanding of the following modules:

![Persona Development](/assets/images/icons/thick-dots/diamond.svg) 

### [Persona Development](https://learn.conversationdesigninstitute.com/course/persona-development)

6 video lessons

quizzes included

Learn about how to create or refine your conversational AI persona. Learn how to create content to flesh out that personality and make your conversational AI even more engaging. 

[ Learn more ](https://learn.conversationdesigninstitute.com/course/persona-development) 

![Behavior Design](/assets/images/icons/thick-dots/diamond.svg) 

### [Behavior Design](https://learn.conversationdesigninstitute.com/course/behavior-design)

19 video lessons

quizzes included

Learn what makes people act, and learn how to apply behavioural psychology in your Conversational AI. Create great experiences for your customers. 

[ Learn more ](https://learn.conversationdesigninstitute.com/course/behavior-design) 

## Explore the full course syllabus

### Curious about what you'll learn?

  
![](https://a.storyblok.com/f/323168/212x288/c09effb8e7/cxd-2-syllabus.png)

Download the CxD 2 syllabus to explore how this advanced course builds expertise in tone of voice, behavioral psychology, flow strategy, and enterprise-ready conversation design.

  
[ Download the Syllabus ](/resources/download/cxd-2-syllabus) 

## Reviews & testimonials

Hear from our students about their experiences and the impact of our programs.

### Join students from 50 countries, certified by CDI

![Cindy Cardol](https://a.storyblok.com/f/323168/200x200/d809c1f0d1/cindy-cardol.jpeg/m/200x0/filters:no_upscale())

Cindy Cardol

![](https://a.storyblok.com/f/323168/189x47/16e9514538/abn-amro.png) 

![Stephen Lee](https://a.storyblok.com/f/323168/400x400/574b819653/stephen.jpeg/m/200x0/filters:no_upscale())

Stephen Lee

![](https://a.storyblok.com/f/323168/150x43/2260f338d7/vodafone.png) 

![Tobias Ditzer](https://a.storyblok.com/f/323168/400x400/128b84b775/tobias.jpeg/m/200x0/filters:no_upscale())

Tobias Ditzer

![](https://a.storyblok.com/f/323168/1400x354/838a75b620/mercedes.png) 

![Lorraine Burrell](https://a.storyblok.com/f/323168/800x800/2a2dd66b43/lorraine.jpeg/m/200x0/filters:no_upscale())

Lorraine Burrell

![](https://a.storyblok.com/f/323168/1920x1080/194be69bab/lloyds.png) 

![Austin Bedford](https://a.storyblok.com/f/323168/400x400/9a68313ae5/austin.jpeg/m/200x0/filters:no_upscale())

Austin Bedford

![](https://a.storyblok.com/f/323168/512x512/b2f16398bb/stanford-university-logo.png) 

![Matthew Smith](https://a.storyblok.com/f/323168/400x400/2012662e91/mathew-smith.jpeg/m/200x0/filters:no_upscale())

Matthew Smith

![](https://a.storyblok.com/f/323168/300x68/6b7ce1ed73/replicant.png) 

![Marloes van der Stelt](https://a.storyblok.com/f/323168/200x200/dae0a2b99c/marloes-van-der-stelt.jpeg/m/200x0/filters:no_upscale())

Marloes van der Stelt

![](https://a.storyblok.com/f/323168/500x378/9e131d47ef/vgz.png) 

![Francesco Palma](https://a.storyblok.com/f/323168/400x400/1ae48fce25/francesco.jpeg/m/200x0/filters:no_upscale())

Francesco Palma

![](https://a.storyblok.com/f/323168/137x22/0d2a43005b/liveprson.png) 

“I've been working as a Conversation Designer for about a year now and I wanted to learn more about training the model. So I did! Thanks Conversation Design Institute for the great course!”

![](https://a.storyblok.com/f/323168/560x560/f5be67267a/rick.jpeg/m/100x0/filters:no_upscale())

Rick Witjes

ABN Amro 

Interaction Designer

![](https://a.storyblok.com/f/323168/494x494/05c91f6eb7/aliena.jpeg/m/100x0/filters:no_upscale())

Aliena Cai

Aliena Design LLC 

CEO 

6:11 min

![](https://img.youtube.com/vi/isZf-U5o9-E/maxresdefault.jpg) 

“I have been through my share of corporate educations, but this hands down one of the best. Conversation Design Institute Conversation Design is masterfully presented by Hans van Dam and provides great hands on advice on ways how to make bots speak human! ”

![](https://a.storyblok.com/f/323168/400x400/40094680c8/jan.jpeg/m/100x0/filters:no_upscale())

Jan Jurjević

Infobip 

Senior CX Consultant

## These companies rely on CDI’s certificates for their CAI teams

![](/assets/images/brands/black/t-mobile.png) 

![](/assets/images/brands/black/natwest.png) 

![](/assets/images/brands/black/optum.png) 

![](/assets/images/brands/black/jp-morgan.png) 

![](/assets/images/brands/black/vodafone.png) 

![](/assets/images/brands/black/kpn.png) 

![](/assets/images/brands/black/t-mobile.png) 

![](/assets/images/brands/black/natwest.png) 

![](/assets/images/brands/black/optum.png) 

![](/assets/images/brands/black/jp-morgan.png) 

![](/assets/images/brands/black/vodafone.png) 

![](/assets/images/brands/black/kpn.png) 

![](/assets/images/brands/black/t-mobile.png) 

![](/assets/images/brands/black/natwest.png) 

![](/assets/images/brands/black/optum.png) 

![](/assets/images/brands/black/jp-morgan.png) 

![](/assets/images/brands/black/vodafone.png) 

![](/assets/images/brands/black/kpn.png) 

## Getting certified

To get certified, you will need to complete the exam for the selected certificate, which includes one free resit.

### CDI Certificates

$499 per certificate. 

Each certificate is a separate purchase.  
Choose the one that fits your role.

[ More Info ](https://learn.conversationdesigninstitute.com/certifications) 

![CDI Certificates](/assets/images/components/molecules/getting-certified-certificates/graph-mobile.svg) 

[ More Info ](https://learn.conversationdesigninstitute.com/certifications) 

### CAIC - CAI Consultant

Please [get in touch](/contact) to learn more about how we certify and price this qualification, based on the courses you have undertaken with us previously. 

[ Contact our team ](/contact) 

![CAIC - CAI Consultant](https://a.storyblok.com/f/323168/680x592/ed7ccb63a3/visual-desktop.jpg/m/680x0/filters:no_upscale()) 

Please [get in touch](/contact) to learn more about how we certify and price this qualification, based on the courses you have undertaken with us previously. 

[ Contact our team ](/contact) 

## Start your journey today

At CDI you decide how to learn and when you want to get certified. This means that it is possible to take the exam as a standalone option, without a prior subscription. But we recommend that you subscribe to the Course Subscription first in order to gain the knowledge needed to pass the exam with flying colors. 

![](https://a.storyblok.com/f/323168/940x788/08566c74be/4.png/m/900x0/) 

## Study first

To follow the CxD 2 courses you must subscribe to the Course Subscription. This will give you unlimited access to all course content and modules - not just the CxD 2 modules!

  
[ See subscription plans ](/pricing) 

## Take certificate exam

Once you feel ready to get certified, just purchase the CxD 2 exam, complete it and earn your CxD 2 certificate.

  
[ Learn more ](https://learn.conversationdesigninstitute.com/course/conversation-designer-certification-2) 

## FAQs

### What happens if I don't pass the exam? 

If you don’t pass the final exam, you can reach out to student support and request personalized feedback and recommendations for further studying. When you feel confident you can request one retake.

### How many times can I retake the exam?

Your initial exam purchase includes one free retake. If you require further attempts, each subsequent retake will need to be purchased separately.

### Is there a waiting period before I can retake the exam?

There is no mandatory waiting period before you can retake the exam. That said, we really encourage you to take a little time to look over the feedback from your last attempt and brush up on the course materials before trying again. It'll definitely boost your chances of passing!

### Who should I contact if I have questions about the exam?

Please contact our support team at [support@conversationdesigninsitute.com](mailto:support@conversationdesigninsitute.com) for any exam-related inquiries.

## For businesses

Our clients trust and come back to us, because they see tangible and lasting results. Here’s how we can help. 

[ Get in touch ](/contact)[ Building a team ](/blog/full-stack-conversational-ai-team) 

[Assessment](/conversational-ai-for-business/assessment) 

![Assessment](https://a.storyblok.com/f/323168/2912x1632/28f405a76c/auditing.jpeg/m/0x520/filters:no_upscale()) 

### [Assessment](/conversational-ai-for-business/assessment) 

Hold yourself to a higher standard. Conversation Design Institute can assess your team, technology, and organization. We provide expert recommendations on how to improve.

[ Read more ](/conversational-ai-for-business/assessment) 

[Team training and certification](/conversational-ai-for-business/team-training-and-certification) 

![Team training and certification](https://a.storyblok.com/f/323168/7360x4912/eee2ca34b7/adobestock_437282296.jpeg/m/0x520/filters:no_upscale()) 

### [Team training and certification](/conversational-ai-for-business/team-training-and-certification) 

Bridge the gap between theory and practice. Grow your team’s knowledge and confidence with our training and certification programs.

[ Read more ](/conversational-ai-for-business/team-training-and-certification) 

[Consulting](/conversational-ai-for-business/consulting) 

![Consulting](https://a.storyblok.com/f/323168/8213x5478/3d0fe4f629/website.jpeg/m/0x520/filters:no_upscale()) 

### [Consulting](/conversational-ai-for-business/consulting) 

Work with our world-class team on a project or on-going basis. Get support on launching or scaling your conversational AI initiatives through our consulting services.

[ Read more ](/conversational-ai-for-business/consulting)