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Evolution of CXD at Salesforce

Evolution of CXD at Salesforce

Learn about the evolution of conversation design at Salesforce with Greg Bennett.
Linguistics in CXD

Linguistics in CXD

Greg Bennet is head of conversation design at Salesforce. He heads up the team that is challenged on a daily basis with advocating conversation design…
Voice and Customer Segmentation

Voice and Customer Segmentation

Understanding your client is key to expanding your customer base. In my talk, I'll challenge the oversimplification of customer personas and show how…